World Travel Market reaps rewards for Barbados

Minister of Tourism Richard Sealy has reported successful meetings at this year’s World Travel Market (WTM) conference in the United Kingdom.

He said feedback from Barbados’ trade partners have been “extremely positive, with most of the operators reporting strong growth for 2015, and excitement about the range of events that will be taking place in Barbados.”

This year, the BTMI’s stand was themed around Barbados experiences, to demonstrate the diversity that the island has on offer for its visitors, spanning music, sports, beaches, wildlife, and more.
This year, the BTMI’s stand was themed around Barbados experiences, to demonstrate the diversity that the island has on offer for its visitors, spanning music, sports, beaches, wildlife, and more.

“World Travel Market remains the signature trade event, providing the ideal forum for good solid business discussions, and the negotiating of future contracts

for 2015 and beyond,” he added, as he spoke from a busy Barbados Tourism Marketing Inc. (BTMI) stand at WTM.

(Lleft to right) Marc James, Partnership Manager at British Airways; Petra Roach, Director USA of the BTMI; Billy Griffith, CEO of the BTMI; Alvin Jemmott, Chairman of the BTMI; Ash van Wensveen, Commercial Manager at British Airways Holidays.
(Lleft to right) Marc James, Partnership Manager at British Airways; Petra Roach, Director USA of the BTMI; Billy Griffith, CEO of the BTMI; Alvin Jemmott, Chairman of the BTMI; Ash van Wensveen, Commercial Manager at British Airways Holidays.

Sealy was joined by newly appointed chairman of the BTMI Alvin Jemmott, who said that the Barbados contingent had important meetings with partners such as British Airways and Virgin Atlantic, as well as new major partners in Europe.

“We look forward to seeing these negotiations bear fruit in 2015,” he said.

BTMI’s CEO Billy Griffith reported that the UK and Europe are gradually emerging from recession, with arrivals from the UK to Barbados up seven percent for this year.

“These signs of consumer confidence are particularly important for our prospects for growth in 2015. The newly formed BTMI will work swiftly and efficiently to identify, negotiate, and share opportunities on behalf of our stakeholders,” he said.

Other BTMI attendees at WTM included Cheryl Carter, BTMI’s director in the UK and Petra Roach, newly appointed director for the US and former head of the Barbados Tourism Authority’s UK outfit. President of the Barbados Tourism and Hotel Association (BHTA) Sunil Chatrani and, BHTA’s chief executive officer Susan Springer also formed a part of the Barbados delegation.

One Response to World Travel Market reaps rewards for Barbados

  1. Malcolm Roger Thompson
    Malcolm Roger Thompson November 9, 2014 at 3:28 pm

    Another Minister totally out of touch with reality, Barbados tourism is FAILING.

    Reply

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