Digicel celebrates 10 years with expansion plans

Telecommunications company Digicel (Barbados) Limited says it intends to make further enhancements to it 4G network.

Chief executive officer Mark Linehan, at a media conference at its Warrens offices, to mark its tenth anniversary yesterday, announced that by the end of this month the company would be making a further investment of $25 million, in terms of doubling its capacity and extending its 4G coverage right across Barbados.

“Additionally, over the next tenth months we plan to invest an additional $20 million in our network to deliver on the growing needs of our customers. With 4G sites going live in Bishop’s Court Hill, St Michael; St Mark’s and Edgecliff in St John; Salters and Bournes in St George; and Fairview in St Philip, our customers can look forward to improved 4G connectivity and faster data speeds.

“This investment comes at a time when the Barbadian mobile consumer’s use of 4G data is climbing at a rapid rate, therefore demanding greater capacity and wider coverage in order to facilitate their data usage needs. As a company focused on our customers’ needs, we monitor usage trends on and have seen that more and more our customers are using data, so much so that the majority of the handsets on our network are smartphones,” he told journalists.

Linehan noted that the company was continuing its investment in terms of expanding its retail footprint across Barbados, the opening of our new store in Oistins, the previous introduction of our Cave Shepherd Kiosk and newly opened store in Sunset Crest which opened this morning.

“The introduction of new locations forms a major part of our promise to bring reliable service to our customers, ensuring that wherever our customers are, we are.

“We have also invested significantly in upgrading all of our other seven locations, installing new technology to improve the customer experience. Our flagship store in The Colonnade is a perfect example of this, with the construction of a new 4G Zone, providing customers with information on how to make the best use of their data ready devices.”

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