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CPL party goes global

The Hero Caribbean Premier League (CPL), heralded as the ‘Biggest Party in Sport’, has expanded its viewership and aired Wednesday night on Sky Sport 2.

Sky Sport’s partnership with the Hero CPL marks the first time the league will air on New Zealand television and all matches will be shown Live.

For the first time since the league’s 2013 inception, Hero CPL matches will also take place in the United States at the Central Broward Stadium in Fort Lauderdale, Florida from July 28-31. In a multi-year agreement, Sky Sport will exclusively broadcast all 34 matches of the 2016 Hero CPL season, including the Florida dates. The Hero CPL season started tonight and continues through to August 8.

“Sky New Zealand is delighted to provide an exclusive home for the Hero Caribbean Premier League where the league’s vast worldwide following can be extended to our New Zealand audience,” said Richard Last, Sky’s director of Sport.

“The addition of the Hero CPL is a great addition to Sky Sports’ Live and exclusive programming, we’re excited to see the likes of McCullum, Guptill, Elliot and other perform.”

Pete Russell, chief operations officer of Hero CPL, said: “We are delighted to welcome Sky New Zealand on board as broadcast partners. New Zealand cricket is on a real high at present and there will be a strong Kiwi influence in this year’s CPL, with two of our six marquee players Brendon McCullum and Martin Guptill, heading a strong list of talented Black Caps who will no doubt enrich this year’s competition even further. The CPL is the biggest party in sport and we hope that fans in New Zealand and across the world will relish the carnival atmosphere off the field, and high skill levels, competitiveness and passion on it.”

Meanwhile, OSN, the leading pay-TV network in the Middle East and North Africa, will bring all the action from the CPL to its subscribers this summer, further underlining it as the ultimate destination for cricket.

And also joining the party will be Sony SIX, India’s premier sports entertainment channel. Sony SIX, a part of Sony Pictures Networks, has bagged exclusive broadcasting rights for the third successive year. They will be broadcasting in the Indian sub-continent compromising of India, Bangladesh, Sri Lanka, Bhutan, Nepal and Maldives.  The network has also acquired the digital rights for the tournament and will live stream the matches on Sony LIV.

Rajesh Kaul, president, distribution & Sports Business, Sony Pictures Networks said: “India has always been receptive to the dynamic format of T20 cricket and we are excited to broadcast the Caribbean Premier League (CPL) for the third consecutive time. CPL showcases some of the biggest talent on the cricketing stage and promises to be a treat for the cricket fans in India. Furthermore, fans can catch the action on-the-go on our digital platform, Sony LIV.”

The Hero CPL features the best T20 cricket stars from the Caribbean and around the world, including top names like Chris Gayle, Dwayne Bravo, Andre Russell, Dale Steyn, Kieron Pollard, AB de Villiers, Faf du Plessis, plus Kiwis Brendon McCullum, Martin Guptill, Grant Elliott, Colin Munro and Anton Devcich.

The League is comprised of six teams competing for the championship title including reigning champions Trinbago Knight Riders (formerly Trinidad & Tobago Red Steel), Jamaica Tallawahs, Barbados Tridents, Guyana Amazon Warriors, St. Lucia Zouks, St. Kitts & Nevis Patriots.

Source: (CPL)

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