Barbados and WestJet team up for Valentine’s campaign
Barbados is receiving ‘viral’ online attention with the release of YouTube videos in conjunction with WestJet Airlines about two surprise wedding proposals on the island for two lucky Toronto couples.
The videos, which have already received over 400 000 views, convey all the fun and magic of the romantic time spent by the couples on the island with the term “forever begins in Barbados” certainly ringing true.
Billy Griffith, Barbados Tourism Marketing Inc. (BTMI) CEO, said, “The videos feature what transpires on the island in the lead up to the proposals and are filled with surprise and delight of that special ‘Bajan’ kind, providing great entertainment and a glimpse of all the island has to offer.”
He revealed that the videos went viral almost overnight and noted: “This is fantastic exposure for the island and credit must be given to the BTMI Canadian team, led by Director Cheryl Carter, for initiating this partnership idea in 2014.
“We wanted to showcase all the romantic spots in Barbados, from our beaches, which are some of the most beautiful in the world, to our lush scenery and natural attractions and were able to do exactly that by teaming up with WestJet to fuel the fires of love.”
The videos show each couple’s journey in Barbados as they embark on spectacular adventures together, ranging from scuba diving to zip-lining, to dining at water’s edge, and taking in numerous beautiful sites along the way as they experience Barbados’ rich offering of activities, all peppered with comedic entrances from the WestJet employee.
Griffith added that the campaign proves exactly why Barbados is not only the perfect place for a marriage proposal, but is also the ideal stage for romance, a destination wedding, honeymoon, or even a romantic vacation ‘just because’.
The men in the video, Mike and J.P., were found shopping for engagement rings at a Michael Hill jewelry store in Toronto, Canada and were offered a proposal of their own, namely the opportunity to pop the question in Barbados, which naturally, they did not refuse.
Meanwhile, the unsuspecting brides-to-be, Heather and Stephanie, thought they were simply being offered a trip to Barbados to be featured in WestJet’s latest commercial. During the trip, the WestJet employee accompanying the couples had complete reign over when the rings would be presented to the grooms-to-be, for the big moment.
To see these romantic videos with Mike and J.P popping the question and Heather and Stephanie’s responses, go to http://youtu.be/MhIMLfTbM48 |http://youtu.be/_Mh3xZE-PpY |http://youtu.be/ZbdztZ6GzcE, for an exciting adventure.