Tourism not left to chance  

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Minister of Tourism Richard Sealy

Amid pomp and performances by some of Barbados’ finest artistes, the Ministry of Tourism last night launched Barbados Together, a programme aimed at making each Barbadian a manager of the tourism product.

The National Tourism Host Programme (NTHP) that kicked off at Queen’s Park with a tattoo performance by the Royal Barbados Police Force Band, is aimed at enhancing the experience of visitors to the island by focusing on the relationship between residents and customers in the nation’s primary industry.

“The future development of this industry must not be left to chance, and happenstance, but there must be a concerted and coordinated effort of Government and other stakeholders in order to provide strategic direction,” Minister of Tourism Richard Sealy told the large crowd that included National Hero Sir Garfield Sobers and another West Indies cricket great, Sir Wes Hall.

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Parliamentary Secretary in the Ministry of Tourism Irene Sandiford-Garner

“For many years we’ve invested significant financial resources in marketing Barbados as a destination internationally, whilst not concomitantly giving the product the high level of attention that it requires.

“We have now reached a very critical stage where we’ve spent over 60 years in the tourism business. And as with any business we now have to see how best we can rejuvenate our product.”

Parliamentary Secretary in the Ministry of Tourism Irene Sandiford-Garner said the NTHP is a critical component of the product development, “aimed at improving the relationship between our guests and the Barbadian public”.

“It would surely succeed if it is embraced by each and every Barbadian,” she said. “The Government’s principal objective . . . is the attainment of sustainable growth for this sector. We therefore propose to optimize the use of our human resources and our services and to do everything in our power to conserve and efficiently manage our culture . . . and our natural heritage.”

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The revelry at last night’s NTHP launch infected all. From left Industry and Commerce Minister Donville Inniss, cricketing legend Sir Wesley Hall, and national hero Sir Garfield Sobers (both sitting), were all in the swing of things.

4 Responses to Tourism not left to chance  

  1. Greitcha Smith
    Greitcha Smith October 5, 2014 at 12:35 pm

    ….

    Reply
  2. Ryan Bayne
    Ryan Bayne October 5, 2014 at 3:11 pm

    Great show but what?

    Reply
  3. Jay Butcher
    Jay Butcher October 5, 2014 at 4:07 pm

    Not left to chance, but is in the hands of fools.

    Reply
  4. Antonio A Antonio
    Antonio A Antonio October 5, 2014 at 5:24 pm

    SICK OF SEEING YOU

    Reply

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