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Signia backs vision

Commercial officer at Signia, Orrie Chandler presents a cheque to marketing specialist at Book Line, Cheneka Moore.

Commercial officer at Signia, Orrie Chandler presents a cheque to marketing specialist at Book Line, Cheneka Moore.

Book Line, an innovative small business, got a monetary boost from Signia Financial Group Inc. to travel to Guatemala and represent the island at the Talent and Innovation Challenge Americas on June 2 and 3.

Book Line is a textbook rental and loan scheme, which provides a variety of textbooks to students at the lowest price possible. Rochelle Waldron, Executive Officer of Book Line was on hand to receive the donation from Signia’s Corporate and Commercial Team Leader.

Also present were Business Operations Manager of the Small Business Association, Andrea Taylor, and Manager of the Youth Entrepreneurship Scheme, Selma Green, who have groomed and supported the Book Line team throughout the competition.

The funds donated by Signia will go a long way towards helping these young innovators reach their ultimate goal at the Talent and Innovation Challenge.

Having won the award for Best Social Entrepreneur at the Caribbean Innovative Challenge 2013, Book Line went on to compete against 28 other finalists from around Latin America and the Caribbean in the Eco-Challenge Caribbean category. The Book Line team is comprised of Walrond, Technology Officer Kevin Bishop, Communications Officer Ivan Cox, and Marketing Officer Chenika Moore.

CEO of Signia Financial Group Inc., Paul Ashby, stated: “Signia’s donation acknowledges the contribution that these entrepreneurs have made to their community in building their business, participating in the challenge and assisting other students to reach their educational goals.”

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