Digi teams with Cave Shepherd and Magna
Some of the key initiatives last week were Double Magna points when purchasing a Digicel phone or credit in Cave Shepherd, the ability to use your Cave Shepherd card to make these purchases and the availability of heavily discounted mobile handsets from Digicel.
The three organisations were quick to point out that this was not a one off move. Digicel and Cave Shepherd plan to open in September a permanent Digicel retail presence on the ground floor in Cave Shepherd, Broad Street.
Along with these initiatives, Cave Shepherd card holders are now able to use their Cave Shepherd cards in all Digicel retail outlets. Customers will continue to get Magna points when making purchases or playing bills in Digicel or Cave Shepherd using their Cave Shepherd card or otherwise.
Digicel’s CEO Barry O’Brien said he was delighted with the increased collaboration with Cave Shepherd and Magna. He also mentioned that Digicel is soon to bring increased competition to the telecommunications markets having received a Full Domestic Services licence from the Barbados Telecoms regulator. He added that Digicel planned to offer additional alternatives to the landline markets and that these landline services would also be sold from the soon-to-be-opened Cave Shepherd Digicel retail space.