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Chevy Cruze-ing

Chevrolet, makers of the Chevy Spark and Cruze sold locally by Simpson Motors, has sold nearly 1.3 million vehicles worldwide in the second quarter of 2012, a 2.3 per cent increase over the same period last year, marking the best quarter ever for the brand and the seventh consecutive quarter of record-breaking sales.

“Seven consecutive quarters of record sales is solid proof that Chevrolet is delivering the high quality products, easy-to-use technologies and expressive designs that people around the world are demanding. With even more great new products on the way, we look forward to a strong second half of 2012,” said Chris Perry, Chevrolet vice president of global marketing.

The Cruze continues to be the best-selling Chevrolet nameplate around the world with more than 350,000 sold so far this year and more than 1.65 million sold since the car was launched.

Chevrolet posted significant sales increases over the second quarter of last year in four of its top five markets – the United States, China, Russia and Mexico; while Chevrolet Europe sold 61,865 vehicles for the second quarter in Western and Central Europe, a 13.6 per cent.

Simpson Motors’ Sales Manager, Bruce Wilkie, noted that this was a major achievement for Chevrolet and congratulated the company on its performance.

“We are proud to be associated with the Chevrolet brand and its new generation of product offering,” he said.

“As the authorised dealership for the Chevy Spark and Cruze we are fully aware of the quality and performance associated with these vehicles. So this record comes as no surprise and proves that Chevrolet is one of the strongest, most recognisable brands worldwide.”

Chevrolet, traditionally an American brand, today records more than 60 per cent of its sales outside the United States.

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